HB Agency Grows Public Relations Team with New Hire

Newton, Mass. – April 21, 2015 – HB Agency, a Boston-based integrated marketing agency specializing in high technology, energy and sustainability, and medical technology, has hired Alex Jafarzadeh as senior account executive, adding to its growing B2B PR team. Jafarzadeh will work with HB clients in the cloud technology and data solutions industries. Jafarzadeh joins HB from […]

HB Agency Announces Team Growth, adds Obi-Wan Kenobi to Roster

Rhodesian Ridgeback brings new energy, enthusiasm and adorableness to agency Newton, MA – April 1, 2015 – HB Agency, a Boston-based integrated marketing agency specializing in high technology, energy and sustainability, and medical technology, has hired Obi-Wan Kenobi as chief puppy officer (CPO). Obi’s role will have a wide variety of responsibilities including, but not […]

HB Agency Animated Video Wins Top Honors at 2015 In2 SABRE Awards

Project Giving Kids animated video helps inspire kids to connect with causes NEWTON, MA– March 19, 2015 – HB Agency, a Boston-based integrated marketing firm, took home top honors for Best Animation video at the prestigious 2015 In2 Sabre Awards. The agency developed the winning video on behalf of Project Giving Kids – Connecting Kids […]

HB Agency Expands Global Network with Three New IPREX Partners

IPREX

  NEWTON, MA– March 11, 2015 – HB, a Boston-based integrated marketing firm and a member of IPREX, the worldwide corporation of public relations and communication agencies, welcomes three new communications partners in Texas, France and Belgium, extending HB’s global reach and capabilities to provide expert services to clients in virtually any region of the globe […]

HB Agency Announces Executive Promotion and PR Team Growth

HB Agency, a Boston-based integrated marketing agency specializing in high technology, energy and sustainability, and medical technology, has promoted Dawn Sullivan to senior vice president, public relations. In addition to expanding its executive leadership team, HB has hired Taylor Johnson and Christine McEachern as account coordinators, adding to its growing PR and content marketing team.

HB Agency Deepens its International Reach, Welcomes Five New Partners to its Global Network

HB, a Boston-based integrated marketing firm and a member of IPREX, the worldwide corporation of public relations and communication agencies, welcomes five new communications partners in Russia, Singapore, Colorado, France and Germany, extending HB’s global reach and capabilities to provide expert services to clients in virtually any region of the globe where they have needs.

At HB, Tech Starts at Home

The LigerBots celebrate their first-place finish at the WPI District Championships, their first big win of the season. The is headed to the FIRST Robotics World Championship next week.

It means a lot to see your son happy. When they’re babies and little kids they seem to smile all the time. Every joke makes them giggle, every day is a new adventure. While trotting off to kindergarten even the idea of homework can make them happy. But as they get older and adolescents settles […]

HB Agency Grows its Clean Energy Marketing Practice and Community Immersion

The New England region is trailblazing paths of hope in the clean energy sector. HB Agency, an integrated marketing and public relations firm specializing in clean technology is helping expand the reach of this community, by partnering with three of New England’s leading clean energy organizations.

HB Agency Acquires Winans Creative

Fragmented communications channels create barriers for companies needing to tell their stories and reach their audiences. In an important step toward breaking through these barriers, HB Agency, an integrated marketing and public relations firm, has acquired Winans Creative, a marketing, technology and digital development studio based in Easthampton, Mass. The acquisition will give businesses access to sophisticated marketing technology solutions to reach their clients, prospects and influencers on all screens.

HB Agency Launches Integrated Marketing Measurement Offering to Analyze PR, Social and More

Public relations measurement is dominated by web and social media metrics that are not integrated, do not reflect the business’ bottom line and do not represent the true value of public relations programs. To address this, HB Agency, an integrated marketing and public relations firm, has launched HB SightPlan, a suite of measurement and analytics reporting services for both one-time and ongoing marketing effectiveness measurement.