Amanda Jayachandran

About Amanda Jayachandran

Amanda creates unique strategies to help tell her clients’ stories. Her passion for design earned more than 35 design awards across branding and identity campaigns, direct marketing and demand generation, websites and event support. She consistently exceeds industry standard returns in interactive and print campaigns.

Learn more about Amanda

Make it or Break it

It’s in the nooks and crannies where I find design most inspiring.

March Madness Ad Spend

For so many of us, March Madness is a yearly ritual: brackets, betting, beer and burgers. And now, the Final Four is just around the corner.

Adapting Our Behavior

A poison dart frog in Peru is evolving before our eyes.

The Truth About Change

At the annual HB planning meeting, we talked about personal and company intentions for 2014. Throughout the meeting, I was reminded of a book I read a few years ago called “Who Moved My Cheese” by Spencer Johnson.

Millions of People, One Dream

The grand opening of the Red Star Line Museum in Antwerp, Belgium was incredible.

The exhibits of the Red Star Line celebrate and memorialize the location where 2.5 million immigrants left Europe to travel to America between 1873 and 1934.

Edible Campus

I found inspiration in an unexpected place this summer: McGill University in Montreal. Its School of Architecture collaborated with local NGOs to create productive garden growth in a concrete, prominent urban corner of the University’s downtown campus.

Streamlined Design

I enjoy walking through Ikea and viewing their space-conscious design. They make living in 251 square feet look organized and desirable. I had to opportunity to board the PlanetSolar boat – another great example of space-conscious design – while it was docked in Boston.

Creating Excellence

In partnership with our clients, we are pleased to announce that HB was recognized by the 19th Annual Communicator Awards.

Holiday ‘Social’

My husband and I hosted a drop-in party over the holidays. We built the party around the theme of…

Where Unique Lives

This year, HOW Design selected Boston for its annual HOW Live Conference…