Jonathon Glazebrook

About Jonathon Glazebrook

Knowing that something is “working fine” isn’t enough for Jonathon. He has to know why it works, how it works, and if something breaks how he can fix it. For Jonathon, this obsession with “the details” not only wreaked havoc on his parents’ VCR as a child, but also guides his approach to marketing and client service.

Learn more about Jonathon

Big Game. Big Ads.

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February in Boston. The Celtics are off to a great start. The Bruins are holding down third in the Eastern Conference. Sox pitchers and catchers report to Ft. Meyers in 10 days. But, this weekend, it’s all about football. For the seventh time since the 2001 season, the New England Patriots are in the championship game. […]

From Client to Partner: Tips to Create Lasting Relationships

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Like many, I waited tables during college. I worked at a local fine dining establishment, which mostly catered to out-of-towners, but had a fair number of local regulars as well. I could have easily gone from shift to shift making good money, but I quickly realized that the job was far more enjoyable when I […]

Who wants some feedback?

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I began my career in advertising right out of school as a [very] green account executive. Like most recent grads, I started my career thinking that I knew way more than I actually did. While I had a graduate degree’s worth of book smarts, it turns out I had few of the real-life skills needed […]

The Value of Incentives

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Potty training. Parents with children who have gone through this process, are going through it or will be going through it: you have my sympathy. When you really think about it, the idea of using a toilet is a foreign concept to a toddler. What’s the real value for them if they’ve been getting their […]

It’s OK to say “No”

Aztek

The Pontiac Aztek remains a perennial punchline. So much so that when the writers of Breaking Bad wanted a car to exemplify just how much of a loser Walter White is at the start of the series, they gave him the Aztek. The Aztek checked all the right boxes. As Former General Motors CEO Bob Lutz […]