If you live anywhere in metro Boston, you’ve heard about the Market Basket issue. To the uninitiated the basics are this: Market Basket is a regional grocery chain owned by a single family. The chain had been owned by two brothers and split evenly, but when one brother, George, died, his heirs thought they would […]
The HB Interview Series re-introduces HB employees to our audiences. Justin Hastings, Interactive Strategist at HB, spoke with Matt Gustavsen, a Creative Strategist at HB. He’s a Massachusetts lifer who grew up on the south shore and went to school at UMass Dartmouth. Matt discusses his upbringing and how he became a designer.
We hear about climate change every day, but it’s not something we often notice in the world around us. However, in a recent episode of Cosmos: A Spacetime Odyssey, Neil deGrasse Tyson communicated about the issue in a new way, using visual representations of society’s current impact on our climate. To be fair, there have […]
Vibrant, exciting companies like Grove Labs drive the Boston start up world. Born out of an MIT dorm the Grove Labs team aims to do nothing less than transform the way the world grows and eats food. They’re not creating an app that lets you find the best locally-grown organic vegetables, their goal is help you grow your own organic vegetables in the locality of your kitchen.
So when they wanted to announce funding news, HB’s advice was almost counter-intuitive for them: don’t bother putting out a release, but you’ll still get covered.