Powerhouse Dynamics in the Heart of the Smart Building Cluster

With dedicated innovators, entrepreneurs and government officials leading the charge, clean technology is booming throughout Massachusetts. Powerhouse Dynamics, creator of the award-winning SiteSage energy and asset management system, has been a member of this ecosystem for more than seven years, helping it evolve along the way. However, despite Powerhouse Dynamics’ role in this sector, it had yet to establish a large presence throughout the Greater Boston cleantech community.

To solve this challenge, Powerhouse Dynamics teamed up with Mower to gain exposure with local thought leaders and elevate its profile in the Commonwealth’s cleantech ecosystem through targeted media relations.

Its leadership team recognized the increasing number of companies in Massachusetts offering smart building technologies and wanted an easy, graphical way to showcase that community. This visual representation also offered a creative way for Powerhouse Dynamics to position itself at the heart of the cluster.

Powerhouse Dynamics and Mower created the MA Smart Building Technology Cluster Map which included 22 companies in Massachusetts dedicated to advancing this sector. The publication of the map led to multiple pieces of coverage from Boston media, positive feedback from an industry-leading analyst and hundreds of social shares.

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